As the name aptly signifies, Application Performance Management (APM) software enables enterprises to monitor and manage the KPIs of business critical applications and helps them identify and address complex performance issues to maintain business continuity. Since the digital technologies are witnessing unprecedented importance, the market for APM software has started gaining momentum. According to report by Research Cosmos, the Global Application Performance Management Market is expected to grow at a CAGR of 12% between 2019 and 2025. Massive rise in the investments by both public and private organizations in the digital space is accelerating the growth of the market.       

Here are some of the key market trends that are expected to shape the future of APM and affect the perception of the software:   

Enhanced Security Needs

Majority of current day security systems rely on the conventional methods wherein a warning about the security is issued which is followed by a long analysis to understand and minimize the risks. However, APM data which is a rich set of immediate data helps businesses to handle security issues. APM software provides some vital and security-critical information such as list of the websites from which data is coming into the system and to which data is flowing.

Cloud- A Preferred Choice for Enterprises

Today, cloud-based solutions which can be hosted on scale are more appealing to the businesses rather the on-premise applications. As enterprises began to move their business critical applications to the cloud, the need for tools that monitor and manage the performance and availability of the enterprise applications in the computing environment is increasing. APM systems those are available as cloud-based software solutions and which can be customized to meet the specific needs of clients facilitate the monitoring of application across the various clouds.    

Improved Customer Experience

Enterprises today are focusing on enhancing the customer experience by transforming their business processes and products with customer-centric approach, focussing on digital-first. Performance of an application often determines the customer experience. Apart from the improved customer experience enterprises also need business analysis that helps them in decision making. APM system offers convergence of both performance improvement and data analytics to ensure a holistic development of an organisation.